Role: Web Developer

Location: Work from home

Type: Full time, permanent

Benefits: Flexible schedule, Health insurance, Paid training

Schedule: 8-hour shift, Day shift, Monday to Friday

Supplemental pay: 13th month pay, overtime pay

Reports to: Managing Director

Overview:

Flipside Group is looking for a talented and adaptable Web Developer to join our team. This role is responsible for building, maintaining, and optimising websites for both clients and internal projects. While the primary focus will be on HubSpot CMS, the developer may also work with other platforms such as WordPress and custom-built solutions, depending on client needs.

The ideal candidate is a problem solver with a strong technical skill set, a keen eye for detail, and the ability to work collaboratively with designers, marketers, and clients to bring digital experiences to life. Beyond website development, the role may involve deeper work within HubSpot’s ecosystem, including creating and optimising email templates, implementing HubDB for dynamic content, and configuring workflows to support marketing automation and CRM integration.

KEY RESPONSIBILITIES

CLIENT WORK

Develop, customise, and maintain websites, primarily using HubSpot CMS but also on other platforms (e.g., WordPress or other custom CMS solutions) based on client requirements.
Work closely with project managers and designers to translate UI/UX designs into functional and responsive websites.
Ensure best practices in web development, including performance optimisation, SEO, accessibility, and security.
Implement integrations with third-party tools, APIs, and CRM systems as needed.
Troubleshoot and resolve issues on client websites, ensuring a smooth user experience.
Provide technical guidance and support to clients where necessary.
Provide ongoing HubSpot support and optimisation recommendations post-implementation as required.

INTERNAL PROJECTS

Support Flipside Group’s internal digital projects, including enhancements to the company website and tools.
Contribute to the evaluation and adoption of new technologies that align with business needs.

SKILLS & EXPERIENCE

Strong proficiency in HTML, CSS, JavaScript, and modern frontend frameworks.
Experience developing websites on HubSpot CMS and familiarity with HubSpot’s modules, themes, automations, templates, HubDB, and APIs.
Knowledge of other CMS platforms such as WordPress, including theme customisation, plugin development, and performance optimisation.
Understanding of SEO best practices, web accessibility, and responsive design principles.
Ability to troubleshoot, debug, and optimise web performance.
Strong problem-solving skills and ability to work independently or in a team setting.
Understanding of CRM integrations and marketing automation.
Basic knowledge of design tools like Figma or Adobe XD.

WHO IS FLIPSIDE GROUP?

Flipside Group is a team of business strategists, consultants, and digital specialists focused on helping organisations navigate growth. We work with businesses and create tailored strategies to streamline processes, integrate technology, and build sustainable systems that drive long-term success.

Our expertise spans digital transformation, process automation, and data-driven decision-making, allowing businesses to scale efficiently while maintaining operational clarity.

We believe in pragmatic solutions, continuous learning, and delivering tangible results that contribute to sustainable business growth.

Vision

To be a trusted partner for growth-focused businesses, known for delivering practical, high-impact solutions.

Mission

Guiding growing businesses through change - aligning people, processes, and technology to build scalable systems and lasting value.

KEY PERFORMANCE INDICATORS

1. Communication & Collaboration

- Responds to internal messages/emails within 1 business hour at least 90% of the time.

- Attends 100% of scheduled team/project meetings unless on approved leave.

- All code and processes documented for handover and collaboration in at least 95% of projects.

- Proactively raises any issues with regard to budget or timeframes or inability to meet project deadlines well in advance.

2. Availability & Work Habits

- Available and active on Team chat, Google email, WhatsApp during core business hours (e.g., 7am–4pm local time) and outside of scheduled breaks, at least 95% of workdays.

- Timesheets and Monday completed daily.

3. Productivity & Efficiency

- Completes 90%+ of assigned tasks within the estimated hours/timeframe.

- Maintains a billable rate of 75–85% of working hours per week (up to 95% during peak times).

4. Quality of Work

- Less than 3 bugs per 100 lines of code reported in QA or post-launch reviews.

- 95%+ of work passes internal QA on first review.

- 100% of websites score >90 in Lighthouse/GTMetrix for performance, accessibility, and SEO.

5. Timely Turnaround

- 95% of tasks/projects delivered on or before deadline.

- Responds to critical website issues within 2 hours.

6. Technical Growth & Initiative

- Attends or completes 100% of assigned training sessions or learning modules.

- Submits 1+ suggestion per quarter that improves dev workflow, performance, or team collaboration.

Job Type: Full-time

Benefits:

Dental insurance
Health insurance
Paid time off

Work Location: Remote

Flipside Group Australia

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