Job Summary

The Strategy Data Analyst will support the LANEIGE brand team by delivering data-driven insights across key strategic areas including product performance, consumer behavior, and market trends. This role will work closely with cross-functional teams such as Brand Marketing, E-commerce, and Global HQ to inform decision-making and optimize brand growth.

Key Responsibilities

Business Strategy & Performance Analysis

Collaborate with Demand Planning and Sales Account Leads to consolidate inputs and align with monthly net sales targets, contributing to accurate performance tracking and strategic planning.
Collaborate with the Marketing team to manage SKU lists and regularly share updates with relevant departments to ensure alignment and operational efficiency
Manage and monitor key performance indicators (KPIs) on a monthly basis using sales and operational data; communicate findings with relevant departments and HQ.
Conduct weekly/monthly sales performance analysis(Sell-thru, Sell-in) and share insights with brand teams and stakeholders, including HQ counterparts.
Generate diversified insights through regular data analysis to support business growth and strategic planning.
Track and report monthly P&L metrics, identifying issues and escalating them to management with actionable recommendations.

Market Intelligence

Conduct periodic and ad-hoc market research to identify key trends in the US market and propose strategic actions for brands (LANEIGE, INNISFREE, HANYUL)
Collaborate with the CMI team and Amazon Team to manage and analyze market data from third-party sources (e.g., Circana, Profitero)
Support brand and corporate teams with consumer and competitive intelligence to enhance market positioning
Work closely with the Brands(LANEIGE, INNISFREE, HANYUL) Marketing team to provide necessary analytical data and support data-driven decision-making(e.g., category, retailer)

Global Corporate Strategy Development

Support new business development initiatives across North and Latin America (e.g., new markets, new channels) by coordinating with internal and external stakeholders.
Review and summarize key HQ documents written in Korean, and share relevant insights with team members and leadership
Ensure alignment between HQ’s global strategic direction and APUS’s local strategies through effective communication and data-driven insights.
Assist in the development of short- and long-term business plans by providing relevant data analysis and scenario modeling.
Provide analytical support for regular HQ meetings (weekly/monthly) and key strategic discussions.

Required Qualifications

Bachelor’s degree in Business, Economics, Statistics, Data Science, or a related field.
3+ years of experience in data analysis, business strategy, or a related role (experience in beauty industry is a plus).
Proficiency in Excel and data visualization tools (e.g., SAP, Power BI) are a strong plus.
Strong analytical thinking and problem-solving skills with attention to detail.
Excellent communication skills in English & Korean
Ability to work cross-functionally and manage multiple priorities in a fast-paced environment.

Company Benefits

Medical, Dental, and Vision Insurance
HSA Employer Contributions and FSA Options
401k Participation with company matching.
Discount on all APUS Brands Products
Gratis Program - Gift box with top selling products, twice a year
Paid Maternity Leave
Short Term and Long Term Disability Insurance
Paid Time Off: Vacation / Personal days / Sick days
Company offered Mental Counseling for all employees
Office-closed holidays and floating holidays
Company sponsored events
Education assistant Program
Employee Referral Program

AMOREPACIFIC, US, INC is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse work force, and AMOREPACIFIC US, INC therefore recruits qualified applicants without regard to race, color, religion, gender, national origin, age, disability, or Vietnam veteran status.

AMOREPACIFIC

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